Fiesta Farms is Toronto’s largest inde­pen­dently owned gro­cery store and gar­den cen­tre. What does that mean? It means we only have one store. But it’s a big one. “Largest” means we carry the range of prod­ucts you’d expect from a chain. “Independent” means we can choose what those prod­ucts are-who makes them, where they come from, what’s in them, their place in the local econ­omy. Stuff like that.

And we’re pretty choosy.

Partly because being choosy is good, and partly because it’s good busi­ness. When we opened up over 20 years ago, we decided to focus on two things the big guys couldn’t com­pete with: serv­ing our local eth­nic com­mu­ni­ties and sup­port­ing our local econ­omy. Now those things are pop­u­lar. And so are we!

A visit to the store will let you know pretty quickly that we don’t turn our nose up at any­one, but we tend to be par­tic­u­larly pop­u­lar with folks who get more from food shop­ping than just a full larder. As it turns out, food mat­ters to a lot of peo­ple for a lot of dif­fer­ent reasons.

We help them cel­e­brate those rea­sons by mak­ing organic, local, eth­i­cal, eth­nic, healthy, gourmet, arti­san and tra­di­tional fare acces­si­ble. We’ve got lots of it. We keep the prices for it all rea­son­able. And we sell it with­out the pomp. We wouldn’t know how to pull off pomp if the Queen were com­ing to pick up a Fenwood Farms chicken.

What we can pull off are part­ner­ships with great orga­ni­za­tions like Local Food Plus, who under­stand the impor­tance of devel­op­ing and pro­mot­ing local entre­pre­neurs to our econ­omy and our envi­ron­ment. And orga­ni­za­tions like The Stop and The New Farm, who help peo­ple exer­cise their right to good food, whether they can afford it or not.

Long story short? We’re a nice gro­cery store and gar­den cen­tre with good stuff.